Synechdoche, New York

Synecdoche (pronounced /sɪˈnɛkdəkiː/; from Greek synekdoche (συνεκδοχή), meaning “simultaneous understanding”) is a figure of speech[1] in which a term is used in one of the following ways:

  • Part of something is used to refer to the whole thing (Pars pro toto), or
  • A thing (a “whole”) is used to refer to part of it (Totum pro parte), or
  • A specific class of thing is used to refer to a larger, more general class, or
  • A general class of thing is used to refer to a smaller, more specific class, or
  • A material is used to refer to an object composed of that material, or
  • A container is used to refer to its contents.

Inspired by a pic from Moleitau.

Eric Topol on the Future of Wireless Medicine

Many interesting points raised here. Very inspiring talk on a subject I have been working alot on lately. There’s so much here that we haven’t explored in our Medica Helping Hands concept at Ergonomidesign. And so much that we’ve addressed in the concept that hasnt been thought of or demonstrated by anyone yet. The field is wide open!

The Story of Stuff

The Story of Stuff Project was created by Annie Leonard to leverage and extend the film’s impact. We amplify public discourse on a series of environmental, social and economic concerns and facilitate the growing Story of Stuff community’s involvement in strategic efforts to build a more sustainable and just world. Our on-line community includes over 150,000 activists and we partner with hundreds of environmental and social justice organizations worldwide to create and distribute our films, curricula and other content.

Probably old news to most design colleagues, but I thought I’d post it on the blog for keepsakes.

Link here.

BoEl – an energy efficient ambient interface

This was a project done by my dear friend Sara Tunheden at the Interactive Institute in Stockholm.

BoEL is an experimental social ambient interface and web service that presents daily consumption figures to home owners and neighbours to promote joint savings and foster competitive energy saving behaviours. The service includes an ambient lamp that provides feedback on the energy consumption in the household and these interfaces are installed so that the neighbours can observe each others energy status.

This is one of the many projects the II is working on to spread awareness about energy consumption through design provocations and probes that affect behavior positively.

Oh, and I happened to play a cameo in her amazing video too! This is an edited version. Hopefully I’ll get my hands on the full version soon! :)