Rahul Sen: Future-Sense » Bonnier http://www.future-sense.net Thoughts, ramblings and experiments in making sense of a complex Future Tue, 20 Sep 2011 21:11:40 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Bonnier on the Future of the Newspaper http://www.future-sense.net/2010/11/24/bonnier-on-the-future-of-the-newspaper/ http://www.future-sense.net/2010/11/24/bonnier-on-the-future-of-the-newspaper/#comments Wed, 24 Nov 2010 09:34:51 +0000 rahulsen79 http://www.future-sense.net/?p=562 Continue reading →]]>

Following the huge success of their Mag+ concept (done in collaboration with BERG London, which later went on to become the Popular Science+ app for the iPad) Bonnier are back with yet another awesome video – this time called News+. News+ is Bonnier’s take on the future newspaper and they’ve written much more about it on their site.

While I love the PopSci+ app alot, I blog about this video here because its another example of crisp, simple, coherent storytelling about a concept. It’s something I am very passionate about trying more of for myself and videos like these are a huge inspiration. I think there’s an unmistakable hint of an inspiring Timo Arnall aesthetic that’s found its way to these videos. :)

]]> http://www.future-sense.net/2010/11/24/bonnier-on-the-future-of-the-newspaper/feed/ 0 BERG (London) and Bonnier’s conceptual take on the Digital Magazine experience. http://www.future-sense.net/2009/12/17/berg-london-and-bonniers-conceptual-take-on-the-digital-magazine-experience/ http://www.future-sense.net/2009/12/17/berg-london-and-bonniers-conceptual-take-on-the-digital-magazine-experience/#comments Thu, 17 Dec 2009 15:45:40 +0000 rahulsen79 http://www.future-sense.net/?p=239 Continue reading →]]> I am always rendered speechless by the sheer beauty of BERG (London) work combined with the visual brilliance of Timo Arnall. I dont really know the intricacies of who were involved in the project, but it seems like they had several different teams collaborating on this project. What struck me most about their video was the high quality of the production and the simplicity with which an idea had been communicated. It’s really inspiring to see!

Mag+ from Bonnier on Vimeo.

Excerpts from the BERG blog:

We’ve been working with our friends at Bonnier R&D exploring the future of digital magazines. Bonnier publish Popular Science and many other titles.

Magazines have articles you can curl up with and lose yourself in, and luscious photography that draws the eye. And they’re so easy and enjoyable to read. Can we marry what’s best about magazines with the always connected, portable tablet e-readers sure to arrive in 2010?

and then later

The design has an eye to how paper magazines can re-use their editorial work without having to drastically change their workflow or add new teams. Maybe if the form is clear enough then every mag, no matter how niche, can look gorgeous, be super easy to understand, and have a great reading experience. We hope so. That gets tested in the next stage, and rolled into everything learned from this, and feedback from the world at large! Join the discussion at the Bonnier R&D Beta Lab.

Recently there have been digital magazine prototypes by Sports Illustrated, and by Wired. It’s fascinating to see the best features of all of these.

I especially love the idea about rubbing and ‘heating’ up content to make things active. As mentioned in their blog, they let the Web be the Web and focus their exploration more on the subtle joys of reading a magazine in the digital realm.

Screen-shot-2009-12-17-at-11.56.31

(Image courtesy: BERG London blog)

I’ve been following alot of the projects about digital reading recently and found this concept to be among the better ones by miles.

I aspire to reach near such levels of clarity, honesty and beauty with my work someday.

]]> http://www.future-sense.net/2009/12/17/berg-london-and-bonniers-conceptual-take-on-the-digital-magazine-experience/feed/ 0